Many users have stated that these recent price increases have pushed them to cancel their subscription to the platform.
Monthly Rates
Netflix has announced an increase in its monthly rates in several countries, including the United States and Canada. This decision comes amid strong growth for the company, which gained 19 million new subscribers in the last quarter. This announcement has generated numerous reactions.
Investing Massively
Netflix justifies this increase by its willingness to invest massively in the production of diverse and quality content, while taking into account the recent significant rise in the number of subscribers.
Significant costs
This includes movies, series, as well as live events such as boxing matches or NFL games, which involve significant costs for acquiring broadcasting rights.
Rapid Growth
Moreover, the platform has experienced rapid growth, surpassing 300 million subscribers worldwide, including 19 million added in the last quarter. This expansion leads to increased operational costs necessary to ensure a high-performance and quality service, according to Netflix.
Many Criticisms
The announcement sparked numerous criticisms on social media.
"It's ridiculous"
Many users have stated that these recent price increases have led them to terminate their subscription to the platform.
The New Prices
Here are the new prices for the United States and Canada: The new Netflix rates for the United States and Canada are as follows: Standard with ads at $7.99 USD (CAD $11.44); Standard without ads (HD) at $17.99 USD (CAD $25.77); and Premium without ads (4K) at $24.99 USD (CAD $35.80).
Immediately
The price increase applies immediately to new subscribers and will take effect in the next billing cycle for existing subscribers.
Justified?
What do you think about this new price increase? Do you consider it justified?